A Destination Channel × Hannah Williams original
Salary Swap
Same company. Swapped seats. Two coworkers trade jobs for a day, Hannah follows both, and the salaries stay on screen the whole time.
The format
Short form and long form.
Short form drops on TikTok, YouTube Shorts, and Instagram Reels. Vertical, fast cuts, big hooks. Episodes are 30 to 90 seconds, built to stop a thumb and start a conversation. Long form lives on YouTube at 8 to 9 minutes, letting the concept breathe with full story arcs and deeper moments.
TikTokYouTube ShortsInstagram ReelsYouTube (8-9 min)
Now playing
Salary Swap
Episode 01
0:12 / 0:45
01
Lanyard swap
Badges trade hands on camera. Salaries appear on screen.
02
Drop in
Each one walks into the other's morning, cold. No prep.
03
Reality check
The hardest task of the day, in split screen.
04
Debrief
Across the table: would you actually trade?
Could you do your coworker's job?
Potential sponsors
Brands this show was built for.
Multi-company series
Built to rotate. A new employer brand every episode.
Google
Show what an SWE day actually looks like, top to bottom.
Microsoft
PM swaps with a support engineer. On camera.
Salesforce
AE trades seats with a solutions architect.
Delta Air Lines
Gate agent and pilot. One shift each.
Marriott
Front desk and GM. Same hotel, swapped roles.